About Us
The FIA represents an industry which comprises over 5,700 sites nationwide and is staffed by over 200,000 people. Almost 90% of the population live or work within two miles of a facility – which probably explains why over 1 million consumers walk through our doors every day.
Our job at the FIA is to develop activity programmes designed to help every man, woman and child in the UK be more active, more often. These include:
- MoreActive4Life: a three-year national consumer campaign, designed to complement the Government’s Change4Life programme. It was launched in June 2009
- active at school: a programme developed for Year 5 pupils and below
- active at work: a workplace activity programme created for time-starved employees
- go: an exciting teenage activity initiative developed specifically for girls aged 15-16
- Fit For The Future a Government funded scheme for inactive 16-22 year olds in Bristol, Manchester, Newcastle, Suffolk and Torbay, currently being delivered by local clubs and centres
- Sweat in the City: a London pilot aimed at 16-24 year old women who need help rediscovering their activity habits.
Exercise is for everyone, irrespective of age, size, weight, sex or income.
To find out more about our programmes simply click the relevant section and see how much they can improve your life.
It is all part of our mission to get
